Consumer emotion is tailor-made marketing
Getting to know consumer habits and understanding customer motivations is a good way to increase sales and grow your business….
2020 Presidential Debate: How much emotion did the candidates convey?
The presidential debate took place on the 6th of May in the TVP headquarters. First of all, it was the…
Emotions in words: using Sentimenti in the advertising and marketing sector
Emotions and marketing? Communication with clients and contractors, searching for new customers and markets for goods or services, public relations…
What don’t you know about emotional arousal that’s worth exploring to get customers?
The study of emotions contained in content is today eagerly used, among other things, to analyze and predict consumer behavior….
Emotional ad positioning and emotional ads
Emotywne pozycjonowanie reklam, czyli targetowanie reklam wg emocji od niedawna nabrało nowego wymiaru. Okazało się, że komunikat można oprzeć nie…
We talk about insurance, or how insurers are doing in catastrophic weather?
Progressive climate change is already visible with the naked eye. In Poland, weather anomalies such as droughts, tornadoes or cloudbursts…