What don’t you know about emotional arousal that’s worth exploring to get customers?
The study of emotions contained in content is today eagerly used, among other things, to analyze and predict consumer behavior….
Emotional ad positioning and emotional ads
Emotywne pozycjonowanie reklam, czyli targetowanie reklam wg emocji od niedawna nabraÅ‚o nowego wymiaru. OkazaÅ‚o siÄ™, że komunikat można oprzeć nie…
Why is it better to examine the 8 emotions in a text instead of just analyzing the sentiment?
When sentiment analysis began to be used in marketing activities in the early 2000s, the marketing and advertising industry opened…
What do Sentimenti tools do? – an interview with Dr Jan Kocoń
Dr Jan KocoÅ„ is a natural language engineer and the person behind the machine learning process within SentiTool, our solution…